Jimmy Schwarzkopf Just when we all thought that Amazon understood marketing... 40% more per book????? while Barnes & Noble will allow people to "share" books
Jimmy Schwarzkopf Barnes and Noble wants to compete with Amazon's Kindle
Copying from research by Prof. Zhuand Prof, Iansiti from the Harvard Business School
we should hope that someone (at Barnes & Noble) has an answer to:
1.-what drives the success of a platform, installed base,platform quality or consumer expectations?
2.- when does a monopoly emerge in a platform-basedmarket?
3.- when is a platform-based market socially efficient?
Copying from research by Prof. Zhuand Prof, Iansiti from the Harvard Business School
we should hope that someone (at Barnes & Noble) has an answer to:
1.-what drives the success of a platform, installed base,platform quality or consumer expectations?
2.- when does a monopoly emerge in a platform-basedmarket?
3.- when is a platform-based market socially efficient?
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